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eToro has been in operation for eleven years (2007). Three years after its foundation, it introduced online social trading and investment software. The Republic of Cyprus is the place of its registration. eToro official website contains information that the operation of the brokerage firm and its representative offices is controlled by CySEC Cyprus, the EU MiFID Directive and the UK FCA.

The brokerage firm provides online trading services. It acts as a registered trademark of AxiCorp Limited, an organisation based in Wales, England. Client money is kept separate from the AxiTrader broker's finances on the basis of segregated accounts of English banking institutions. The entity in question has a licence to operate and is controlled by the UK FCA.

The offshore company with the legal name AMarkets Limited is currently an international dealing centre with its registered office in St. Vincent and the Grenadines (a separate state in the Caribbean). Despite the fact that the client contract is concluded with the company registered in SVG (St Vincent Grenada), the official headquarters is located in Montenegro.